Is your on-site search engine scaring your customers away?

Optimize your on-page search engine to enhance the user experience

When a customer embarks on a quest for specific information on your website, they’re in a race against time. With patience running thin, they have approximately 30 seconds before they might abandon their mission. The key to victory? Optimizing your on-page search engine to transform the user experience from a daunting challenge into an exciting adventure.

On page SEO - What we do to improve your EE website ranking

Improving your EE website ranking

On-page SEO serves as a silent architect, quietly optimizing web pages to elevate search engine rankings and organic visibility. It's all about getting it right from the beginning, and that's precisely where our expertise comes into play.

The rise of machines in Pay-Per-Click advertising

Machine automation and PPC programs

In the ever-evolving world of digital marketing, a pressing question has emerged: Are machines gradually taking the reins in Pay-per-click (PPC) advertising, diminishing the role of digital marketers? This inquiry delves into a landscape where automation, driven by machine learning and artificial intelligence, is reshaping the dynamics of online advertising.

Boosting visibility, social signals, and brand authority

popular share buttons

Website share buttons, those interactive elements on a webpage allowing users to share content on various social media platforms, play a crucial role in boosting online visibility, social signals, and brand authority. These buttons, adorned with icons representing popular platforms like Facebook, Twitter, LinkedIn, and more, are not just decorative features but strategic tools for enhancing your digital presence.

Crafting irresistible meta-tag descriptions

analogy of carrots - first impressions

In the dynamic landscape of digital marketing, where attention spans are fleeting and the digital scroll is swift, the power of first impressions cannot be overstated. Enter the online visibility—meta tag descriptions.

Customer question - Is setting up a PPC program difficult?

Do-it-yourself PPC solution

A question from a client considering a Google PPC progam - managing by themselves: Is a digital marketing specialist really necessary? What kind of time investment is required?

What's involved in setting up and managing a PPC program

Managing a PPC program

Setting up and maintaining a Google Advertising PPC (Pay Per Click) program involves several key steps. Here's a comprehensive guide.

Assessing the role of printed materials

theme image for - Should I or shouldn't I print?

In today's dynamic marketing landscape, the decision to print collateral is significantly influenced by several key factors, including industry dynamics, target audience preferences, and overarching marketing strategies. Understanding these considerations is essential for businesses aiming to make informed choices in the evolving media environment.

Transforming data into art: Steps to creating an infographic

Graphic designer icon steps to creating an infographic

The role of a graphic designer is paramount in the creation of impactful infographics. A skilled graphic designer serves as the driving force behind this transformation, ensuring that the infographic not only captures attention but also effectively conveys its intended message.

What you should know before requesting a quote for an infographic

gathering info before rfq

Before you request a quote for an infographic from a graphic designer, it's essential to provide them with specific details to ensure an accurate quote and successful collaboration. Here's a comprehensive list of things to consider.

Infographics - Thousands of years in evolution


In the crowded digital landscape of today, businesses face a significant challenge: conveying their unique processes or intricate procedures to their audience without losing their interest. This is where infographics come to the rescue, simplifying complex information and making it easily understandable for your customers. Furthermore, they have the power to boost your online visibility, ultimately improving your website's ranking.

Unlock the power of video infographics

Add senses to your infographic - Video infographic

Infographics are a fantastic tool for visually explaining complex subjects, but what if we could take them to the next level, eliminating the need to scroll, zoom, or click? What if we could infuse motion, animation, music, and sound effects to create a truly immersive experience? Welcome to the world of "video infographics" – a new dimension in storytelling.

Unlock the power of visual content: Boost your online presence

repurposing infographic content

Over the last decade, there's been an explosive growth in visual content both on and off the internet. It's everywhere you look! If you're a business owner striving to stand out and attract customers online, you understand that the more visible you are, the greater your chances of increasing revenue. To enhance your chances of being seen, liked, and shared, consider offering alternative ways for people to consume the same information – especially in places where your customers are actively searching. One effective tool for this purpose is the infographic.

If you can't say it, illustrate it!

illustration - if it's hard to say it, illustrate it

Hmmm? What is that green thing that lives in lakes and jumps from lily pad to lily pad, that fish like to eat?

Over the past decade, the role of visuals in business, marketing, and communication has grown exponentially. Strong visuals have proven to be a potent tool in achieving business and marketing goals while supporting sales and training objectives.

Infographics - Unlocking the Potential of Your Infographic: 17 Essentials for Success

17 things to know before you create an infographic

Embarking on an infographic project? Before diving in, it's vital to have a clear vision and strategy in mind. Understanding what you want will not only streamline the design process but also ensure that the final product aligns perfectly with your objectives. Here are ten essential factors to consider when creating an infographic: